It's time to put email marketing to work for you.
Pennyhorse MediaManager™
the smartest email marketing tool around
If email marketing has become a integral part of your growth strategy, then you know how important it is to have the right technology – the right email manager.
That's where the Pennyhorse MediaManager comes into play. A proprietary email marketing system that not only makes deploying your email campaigns easier, it will change how to use email marketing. It's powerful. It's feature-rich. It's the smartest email marketing tool on the market today.
Features & Benefits of Pennyhorse MediaManager
Whether you’re an email marketing novice or a seasoned expert, Pennyhorse MediaManager provides the easy interface, flexible features and customizable elements integral to optimizing the success of your campaign. Dig deeper and unearth the opportunities that this Pennyhorse-inspired solution can create for your organization.
Manage Multiple Email Lists
- Import email addresses into your account from any file
- Include custom fields for each email address
- Automatically remove duplicate, invalid, undeliverable and inactive email addresses
- Prevent accidental re-subscription with unsubscribe supression lists
Analyze Results with Real-Time Reports
- Measure opens, forwards, click-throughs, replies, undeliverables and more
- Track purchases and traffic through your website with conversion and clickstream reports
- Understand click-throughs on your message visually with overlay report
- View detailed tracking history for each individual email address
- Gather survey responses and compile results
- Export all results into Microsoft Excel for additional analysis
Send Personal and Targeted Messages
- Target your audience with tailored messages based on demographics, previous email behavior, form responses, and more
- Easily create queries with a series of nested ANDs, ORs and NOTs
- Personalize messages with your own custom fields
- Test subject lines or other elements with A/B splits to optimize your results
- Use dynamic content capabilities to tailor specific sections of messages for higher relevancy
- Schedule messages to go out immediately or at a specific time in the future
Ensure Deliverability
- Benefit from dedicated relations and whitelist status with all major ISPs
- Send messages with SPF, Sender ID and DomainKeys authentication methods
- Comply with CAN-SPAM legislation using product safeguards
- Check your messages against known spam filter triggers using built-in SPAM Checker
- Stay educated on the latest email marketing best practices and regulations
Create Professional Messages
- Compose messages with plain text, rich text, or HTML
- Choose from a library of professionally designed and tested templates, or upload your own custom HTML template
- Include alternative text versions of messages according to recipient preferences
- Manage and customize multiple message footers that can include 'Forward to a Friend' and 'Unsubscribe/Update' links
Organize Your Messages and Files
- Organize your sent messages, drafts, and templates into sub-directories
- Syndicate your messages with custom RSS feeds
- View and store replies to your messages in your account
- Store images, PDFs, and other content in your own hosted document library
- Learn more about organizing your messages and files
Collaborate with Multiple Users
- Streamline email marketing activities across your team with the ability to have multiple users
- Set permissions and define workflows at the list and message level
- View aggregate reports of all team contacts and messages
Integrate with Other Applications
- Gather information on your website using subscription web forms
- Secure and encrypt data communications with 128-bit SSL technology
Contact us today to learn more about Pennyhorse MediaManager and how it can increase the power of your email marketing campaigns |
info@pennyhorse.com |
